Captain Morgan Places His Foot in His Mouth

This afternoon, still basking in the afterglow of John Tavares’s overtime goal that gave the New York Islanders a 2-1 series lead over the Washington Capitals in the opening round of the NHL playoffs …

… I saw this ad from Captain Morgan.

Inappropriate … and a reminder that context is everything.

6 thoughts on “Captain Morgan Places His Foot in His Mouth

  1. Bob Nelson April 19, 2015 / 3:11 pm

    It’s absolutely amazing and sad at the same time how we (at least some of us) can trivialize such a dramatic event as AL’s assassination to sell rum. What’s next? How about the “Fort Pillow Pillow: Sleep like the Dead.” Or a series of kitchen knives called the “John Wilkes Booth Rapier Series.” Or a pickup truck model named the “Nathan Bedford Forrest: It’ll Murder the Competition.” Amazing how insensitive we can be 150 after the fact. I’m guessing the guys who came up with the Captain Morgan piece never took a CW history class.

  2. Al Mackey April 19, 2015 / 4:48 pm

    Ah, put a clueless ad guy at a computer and let him Google “poem” and “Captain” and see what comes up. “Oh, they’re talking about rise up, and victory won. Must be talking about a sports team captain, then,” says the clueless ad guy who slept through his high school American Lit class.

  3. Mike Stone, Peterborough, England April 19, 2015 / 11:37 pm

    Sounds like the one about the theatre critic.

    “And apart fro that, Mrs Lincoln, how did you enjoy the play?”

  4. neukomment April 20, 2015 / 9:33 am

    Worse yet most who see and hear the ad will have no clue about the original poem or what it is about, nor will they care enough to look it up.

    Congratulations on the Islander’s win. I am cheering on my Redwings to take Tampa Bay down. I want to think they have a better chance of that than Lee had versus Grant in the early months of 1865, but time will tell if we will have a chance at seeing a Redwings vs. Islanders series…. .

  5. John Foskett April 21, 2015 / 10:15 am

    I don’t know. “Inappropriate” and Booby Clark/the Bullies actually seems, well, … appropriate. How ’bout dat no. 27, by the way? 🙂

  6. lunchcountersitin April 24, 2015 / 7:07 am

    Popular culture has no historical memory. It is within the very nature of pop culture to appropriate pieces of the past and use them in ways that many (knowledgeable) people will find inappropriate and uncomfortable.

    Having said that, the commercial is cool, the poem adds some real depth to it… I liked it.

    I hope the commercial will inspire at least one person to look-up the history of the poem, that would be cool as well.

    – Alan

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